Independent Case Study
UNLU SIGNAL
AI-assisted marketing analytics and competitor intelligence in financial services
This is an independent study based on public sources. It was not requested or endorsed by ÜNLÜ & Co, and no internal company data was used. Figures in the dashboard are sample data.
UNLU SIGNALMarketing Intelligence Case Study
Scope
ÜNLÜ & Co and its competitors (Gedik Yatırım, Ak Yatırım, PhillipCapital Türkiye) were examined through public sources: corporate websites, YouTube, financial news sites and LinkedIn company pages.
Outputs
- Marketing analytics dashboard: an interactive prototype running on sample data.
- Competitor intelligence agent: a working simulation of the input, processing and weekly report flow. Classification, topic extraction, format analysis and opportunity detection are rule-based in the prototype; in production they would run on a language model with human approval.
- Strategic recommendations report and an executive presentation.